Avalue
Avalue — From Storefront to Sales
Building a stronger fashion e-commerce presence through social media, performance marketing and Shopify store optimization.
OVERVIEW
Avalue is an online fashion store operating through Shopify. SKLD strengthened the brand’s digital presence, improved the online shopping experience and developed performance campaigns designed to turn traffic into purchases.
CHALLENGE
GOOD PRODUCTS. LIMITED DIGITAL PERFORMANCE.
The brand needed a stronger digital ecosystem that connected content, advertising and the Shopify store while improving the customer journey and increasing conversions.
- —More consistent social media communication.
- —Better product presentation.
- —A smoother Shopify customer journey.
- —Stronger advertising performance.
- —Higher visitor-to-customer conversion.
SOLUTION
ONE CONNECTED E-COMMERCE JOURNEY.
SKLD connected social media, performance marketing and Shopify optimization into one seamless customer journey.
Growth Areas
FROM PRODUCT DISCOVERY. TO PROFITABLE SALES.
Business Impact
More than doubled online sales through connected marketing and store optimization.
Generated 6.8x return on every advertising investment.
Improved Shopify conversion rate from 1.1% to 2.7%.
Reduced customer acquisition cost by 42%.
Increased product discovery and add-to-cart activity.
Built a scalable and more efficient e-commerce journey.
RESULTS
SKLD transformed Avalue’s social media, advertising and Shopify store into one connected customer journey—turning stronger brand visibility into measurable e-commerce growth.
+0%
Online Sales Growth
0x
Return on Ad Spend
+0%
Store Conversion Rate
-42%
Cost per Purchase
0+
Orders Generated
+0%
Returning Customers
Visual Work
The Work
Related Work
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